The New Hampshire Lottery’s “Where The Money Goes” campaign aimed to highlight how Lottery funds support schools and help create brighter futures for students. With GYK leading the production, Brainstorm was tasked with creating a portable mural on panels for the art classroom scene. We left intentional blank spaces in the mural for the actor kids to "paint" live during filming. With over $2.3 billion of the NH Lottery’s $7.9 billion in earnings dedicated to education, our mural became an integral part of a campaign that celebrates the positive impact of Lottery funds on schools and students. The campaign was featured across OLV and social media platforms, reaching a NH native audience and reinforcing the importance of supporting education through the Lottery.

The completed mural now hangs proudly in the offices of GYK Antler in Manchester, NH.

My Role:
Illustration, Muralist, Wall-Builder

Partners:
GYK Antler - Dan Dunn, Tyler York
Brainstorm - Briana Feola